The first thing you need to do when starting your internet marketing home business is to sit down and write a business plan. Now don't get all flustered here and think this is difficult. All you need to do is to get your pen and paper and start writing down your intentions with regards to your business. This will give you an idea of where and how to start.

After you've set out your plan on paper here are 3 critical factors that you need to pay close attention to
before getting started:

1. => CHOOSING A BUSINESS MODEL

There are many different kinds of business models to choose from on the internet. Because of this, you need to at least have an idea as to what business model you would like to build your business in. Some of these could be:

. Auction businesses like eBay...
. Creating and selling your own products...
. Selling knowledge and information using e-classes and seminars...
. Freelancing your skills for money...
. MLM/Network marketing...
. Affiliate Marketing...
. Blogging for profits and others...

Choosing a business model might come about from what is appealing to you based on your experiences, offers a proven track record, provides quick and easy start-up and have the potential for unlimited growth, etc...

While selecting a business model that is appealing to you may not be a major requirement, it is important for you to choose a model that you like or have an interest in. This will be a motivational factor to keep you going when the going gets tough.

Still, some people have chosen brand new territories to build their business in that have been very successful. If you choose a model that you're unfamiliar with, you will just have to make a commitment to learn everything you can about it.

Remember, being your own BOSS comes with major responsibilities and one of them is to consistently increase your knowledge base.

2. => IDENTIFY YOUR MARKET & FIND A PROFITABLE AFFILIATE NICHE MARKET WITHIN THE GENERAL MARKET

What you have to learn here is how to identify niche markets and determine the potential of that market in terms of profitability. This might look difficult at first, but it's not. You will need to brainstorm here to identify topics that you are probably already interested in.

For example this could be:

Music -> Country ->...
Sports -> Baseball ->...
Cooking -> Vegetarian ->...

The idea here is to choose a general market at first, but to find your niche within that market you will have to narrow down your search to a small part of the general market. I'm sure you get the idea from looking at the examples above.

If you choose a market that is too broad, you might have difficulty making sales as there may be too much
competition. This could lead to a drain on your time and financial constraints.

The easiest way to start your research is to use the search engines, like Google and Yahoo. These are all free and will provide you with many possibilities. Don't be afraid to experiment with your ideas as the more unique you are, the more money you will make.

The key here is to find out what people want and provide it to them.

3. => CHOOSING AN AFFILIATE PRODUCT

Now that you have decided on a business model and a profitable niche market for your business, you will now need to find affiliate products that you can promote within your niche to make money.

As a guide, it would be beneficial to look for an affiliate program with products that provides the following
incentives:

. Offers a good quality product...
. Is easy for you to make a sale...
. Pays good commissions...
. Tracks correctly and pays on time...
. Provides a variety of marketing materials...
. Good conversion from the sales letter...
. Good customer service, etc.

The easiest place to get information about affiliate products to promote is to do searches in Google. Just have a pen and paper ready to jot down your findings so that you can fine-tune them later. You can also visit affiliate directories like ClickBank (best source), Pay Dot Com or Commission Junction to find good affiliate programs.

VERY IMPORTANT: Your internet marketing home business cannot survive, unless you make a concerted effort to acquire the appropriate knowledge and information that you need. With your computer and the internet you can access any information you want, but if you get stuck with an issue just ask someone. That is how we all learn.

Godfrey Thaxter is a marketing consultant who writes informative articles, providing tips and strategies for Home Business Success with your internet marketing business.

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